Southern Idaho. Open pasture. Real ranchers. This is the place your beef comes from.
Double B Beef wasn't built in a boardroom. It started with a pickup basketball game and two young farmers who couldn't stop talking about the land.
Yance and Mitch became friends through pickup basketball and late-night text messages trading farming ideas. Two young men with the same stubborn desire to make it as farmers in an era that makes that nearly impossible. What started as a friendship became a partnership — and eventually, Double B Beef.
Both left the farm for college. Both built careers — Yance in banking, Mitch as a Doctor of Physical Therapy. And both came back. Not because they had to, but because farming isn't just what they do. It's who they are. Stewards of the land. Caretakers of their animals. Providers for their community.
What sets Double B Beef apart isn't just the land or the process — it's the standard of care. Yance and Mitch share a deep commitment to doing right by their animals. Every decision made on this ranch starts with one question: are we taking care of them the right way? The answer has to be yes.
Double B Beef was built to supplement two family farms — but it became something more. It's the relationships built, the families fed, and the stories shared. "The most rewarding part isn't financial," Mitch says. "It's hearing from a family that loves what we do." That's what keeps them going.
Our cattle are raised on wide-open Idaho pasture — not crowded feedlots. Each animal has 30+ acres to roam and graze naturally before being grain-finished for 75 days on feed raised on the same land.
Small herd. Hands-on care. No shortcuts.
It's not a tagline. It's the order we live by.
Double B Beef isn't run by a marketing team. It's run by two families who work this land every day — husbands and wives, together. When you buy from us, you're buying from the people who raised the animal, and the people who stood beside them while they did.
Our wives don't sit on the sidelines. They're in it — on the ranch, building this brand, and holding the whole thing together in ways that don't always make the highlight reel.
Yance grew up on this land. Ranching isn't a career for him — it's a legacy. He manages the herd, the operations, and brings a finance background that keeps the business grounded. Third generation. No shortcuts.
Aubrianne is out there with Yance — working cattle, not just watching. She also runs the social media presence that's helped build a community of people who follow this ranch because she makes it real.
Mitch handles the systems, the growth, and the business side of Double B Beef. He's the one making sure your order gets to you right, and that this brand keeps getting better. Always building. Never done.
Megan is a working nurse — and she still shows up for this family business. That's not a footnote. That's the kind of commitment that runs through everything Double B Beef does. She's proof that this isn't just a ranch — it's a family effort.
Every decision we make comes back to one thing: would we feed this to our own family? The answer is always yes.
No middleman. No mystery. Just beef raised right by two Idaho ranch families — delivered direct to your door.
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